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Project approved in the 2017 call of the Interreg Europe Program.
Many Business Intelligence studies show that Digital Reality technologies (Virtual Reality and Augmented Reality ) are becoming a major market trend in many sectors, where North America is taking the lead in this emerging domain. Tourism is no exception, and the sector in Europe must innovate to take the lead in this technological revolution , but this innovation needs public support.
Thanks to their complementary experiences and know-how, they aim to improve the policies of the partner regions (structural funds and regional policies ), in order to foster tourism innovation channeled to through Digital Reality technologies.
FOCUS
All partners will collaborate on policy analysis tasks before exchanging their best initiatives and transferring them from one country to another. This strong cooperation will allow them to build the best conditions to boost innovation through more effective policies of the structural funds and regional policies.
Interreg Europe Program. 3rd Call. Specific objective: 1.2. Improving innovation delivery policies
This project has received funding from the European Union through the Interreg Europe Program.